„I love working with people
and want to help them discover themselves and make it easier for them than it was for me.“


Why? Because it is his primary goal to overcome stereotypes and give self esteem and trust to everyday people as well as celebrities, artists and models and make their shoot the time of their lives.

Oliver Lozano, born of mexican- german heritage is not only a director and photographer with his Loft Studio in Stuttgart downtown, he is a musician, singer, performer and knows the vulnerability to be in front of a camera and audience and to be seated between different cultures and expectations.

That’s why he loves to give people the VIP experience and make them feel like a celebrity on stage.
Showing the true soul of his models and clients, making them shine in his pictures and films is what he’s known for.

And it doesn’t matter if it’s a touching Fine Art Portrait, a Vanity Fair Style Cover Shoot or a Nude’n’Kink Story. Important is the passion he and his team give whoever they shoot- with the makeover moviestar factor, lots of fun, trust and a safe space to be whoever you want to be.

„Being half a day with you and your team helped me more than two years of therapy“ once a customer said and she had a big smile on her face.

He is an expert on human facial expression, authentic performance and the „feel good“ factor during his shoots. Giving workshops in his Loft Studio he and his team welcome you on his site.